Nokia Siemens Networks helps North American carriers plan for a flexible future in an unpredictable world

Nokia Siemens Networks helps North American carriers plan for a flexible future in an unpredictable world

At 4G World this week, Nokia Siemens Networks is showcasing solutions that help arm carriers for a flexible future. These include its groundbreaking Liquid Net architecture, a comprehensive approach that allows carriers to instantly allocate unused capacity wherever and whenever it is needed. The company will also feature its Customer Experience Management portfolio, including the newly launched Facebook app, a self-care application that connects operators to their customers.

“In a fast-changing and very unpredictable world, operators need the ability to adapt, act fast and expect the unexpected,” said Ricky Corker, head of the North America region for Nokia Siemens Networks. “This means putting in place a plan for flexibility – for their network and for their customer’s individual experience. At 4G World, we’ll be showcasing some of our exciting new developments to help our carrier customers plan for a flexible future.”

Corker will speak more on this topic during his keynote, “Ensuring a Flexible Future in an Increasingly Unpredictable World,” on Tuesday, October 25 at 11 a.m.

Nokia Siemens Networks’ recently launched Liquid Net architecture provides flexibility across networks to adapt to changing customer needs instantly, using existing resources more efficiently. This optimizes capital investment and allows operators to offer new revenue opportunities. Liquid Net uses automated, self-adapting broadband optimization to remain constantly aware of the network’s operational status, as well as the services and content being consumed, to ensure the best user experience. Liquid Net consists of three areas: Liquid Radio, Liquid Core and Liquid Transport.

The company will also highlight its small cells and Unified HetNet, a key element of its Liquid Radio architecture. Nokia Siemens Networks’ complete portfolio of HetNet products and services include macro, micro, femto, Wi-Fi, DAS, repeaters and backhaul, as well as supporting solutions and services with SON, OSS, optimization, caching and deployment.

In addition to Liquid Net, operators can use Nokia Siemens Networks’ new Facebook app, announced just prior to 4G World, to allow people to personally manage their fixed and mobile telecom services. The new app enhances the company’s range of self-care portals that facilitate direct interaction between operators and customers. Customers can check their balance, browse and buy special offers and subscribe to services. They can also share their experience across their social network and get rewards for recommending services to friends. The app aims to offer an improved service by allowing operators to engage with customers where they spend their time online.